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How To Filter Advice

Seeking Professional Opinions

Watching American Idol this season? Ever wonder why some confident and vocally impaired individuals decide to audition?

The power of opinions and advice are to blame.

Similar to singers auditioning for the latest reality talent television show, some businesses may find themselves caught up in the excitement of wanting to explore a new idea. Loving family and friends will often encourage these premature business ventures and concepts. And while these supporters most likely have the best intentions, chances are that they have little to no business experience or industry/market knowledge.

The blunt truth is: not all business notions are golden greatness that will yield financial success and honorary fame. Some ideas simply should remain just that—ideas.

However, with the correct recipe of creative people, common goals, strong corporate identity, and widespread publicity, some business notions have the potential for great success.

Business consultations and professional guidance help to filter through a hodgepodge of ideas to expose the concepts most likely to succeed. Business development professionals, like those at Global Creative Studios, help to sift through business ideas by utilizing a team of business development consultants, marketing consultants, graphic designers, computer programmers, project managers, content writers, and more.

Start-up businesses and established companies have been reaping the benefits from Global’s professional advice and market expertise for over a decade.

If you want to pursue a novel business venture, create a new marketing strategy for 2013, or simply discuss the pros and cons of your business, Global provides free, no-obligation consultations for both new and existing clients. Every day, our team diagnoses weak strategies, critiques negative business patterns, and, ultimately, guides great ideas in a positive, upward direction. For press and for more information about GCS, contact Pedram Doustkam, “Peter Doust,” by calling (818) 344-4884. Global Creative Studios’ website is https://www.globalcreativestudios.com and address is 19634 Ventura Blvd. #115, Tarzana, CA 91356.

One-on-One Bar Review Course Benefits from Business Development by Global Creative Studios

Tarzana, CA, Los Angeles, CA—In 2006, Babak “Bobby” Doustkam, Esq. founded the Law Offices of Doustkam & Associates. the Law Offices of Doustkam & Associates practice in the areas of Civil Litigation, Personal Injury, Contract Litigation, and Professional Malpractice. Among Mr. Bobby Doustkam’s credentials and accomplishments are a Bachelor’s Degree from UCLA in 2002 and J.D. from Loyola Law School in 2006.

With a passion for law, Mr. Bobby Doustkam realized the necessity of applying the law versus simply memorizing it. As a result, in addition to tutoring recognized patterns of the bar to friends and acquaintances, he established the idea of Open Book Bar Prep, a learning institution focused on one-on-one instruction.

In order for Open Book Bar Prep to become successful and widespread as a new business, Mr. Bobby Doustkam turned to Global Creative Studios for business development and promotion. Global’s team of experts changed the company’s original name in order to better and more easily suit the public’s needs, created a logo, company colors, a website, business cards and printing material, and business promotion items that include pens, table covers, and backpacks. Global assisted Mr. Bobby Doustkam in the creation of his company and built a structure and back end for both students and the school to use, which includes easily accessible group and individual calendars, an online forum, and more.

In addition to working with Open Book Bar Prep, Global Creative Studios also designed a logo for the Law Offices of Doustkam Law & Associates and created a website for the firm. Within the website, Global’s team of web and graphic designers streamlined the entire website and ensured that each tab was user-friendly.

Global continues to work with Mr. Bobby Doustkam as he works on the final publications of a test prep book that he has personally written and that has gained much success through its incessant testing. Mr. Bobby Doustkam has written eighteen booklets to date and is releasing a second edition of the test prep book that focuses more on the essay section of the bar. With assistance from Global Creative Studios, Open Book Bar Prep has had success in the promotion of its business and continues to be able to focus on its students and provide them with success as well.

About Global Creative Studios

This Los-Angeles based company was established in 2004 and is comprised of skilled experts with over 35 years of combined experience. Global is dedicated to providing the best service for all types of business development, including mobile website design, eco-friendly printing, online marketing, web and graphic design, social media, and promotional items, among other methods of business development in order to satisfy every business need.

For press and for more information about GCS, contact Pedram Doustkam, “Peter Doust,” by calling (818) 344-4884. Global Creative Studios’ website is https://www.globalcreativestudios.com and address is 19634 Ventura Blvd. #115, Tarzana, CA 91356.

Two Common Problems Businesses Make with Their Printed Products

Problem #1: Basic print products

Three basic print products that most businesses use:

Business Cards (Don’t Underestimate Your Business Card)
Brochures, Flyers, or Menus
Postcards of some sort (i.e. 4” x 6”, 5” x 7”)

Every business entity needs printed products. But by only using the basic print products, a company limits themselves, their advertisements, and their ultimate goals of expansion and success. (It’s like painting a masterpiece using only two colors)

Problem #2: Lack of efficient marketing

Without innovative marketing techniques, printing products can become obsolete, outdated, or lackluster. The ultimate reasons to invest in printed products are:

to build brand awareness by distributing them to large audiences
to entice targeted audiences to respond with a sale of the business’ product or service

Solution #1: Customization

Companies can personalize their message by customizing print products, including paper stock, coating, special finishes, design, and more. Customization is simply going the extra distance to reach out to potential clients and retain current clients.

Solution #2: Products you may not have considered

Four options to consider if you are looking to update your current printed products:

1) Tear Cards / Rip Cards / Rack Cards with Perforation:

What it is: Postcards with a perforation towards the bottom of the card.
What it is used for: The main part of the card advertises your company, product, or service; while the space below the perforation can be used as a business card, appointment card, discount card, raffle ticket, promotional/special offer, seating arrangement card, etc.
Industries best used for: Those in the beauty industry (hair stylists, makeup artists, estheticians, etc.), dentists, doctors, bands, event promoters or planners.

2) Gift Card / Gift Certificate / Loyalty Card:

What it is: Either a plastic card the size of a credit card or a paper certificate cut to any size. The plastic cards can be programmable for any amount, while amounts on the paper certificates can be hand-written in. The graphics of the card or certificate can consist of whatever the client desires.
What it is used for: The cards and certificates may be used as loyalty cards (i.e. “After 7 visits, get the 8^th visit free”), holiday specials (i.e. “Christmas Gift Certificate” or “Birthday Gift Certificate,” etc.), or general for any occasion.
Industries best used for: Restaurants, retail stores, beauty industries, gym or athletic clubs, spas, boutiques, coffee shops or cafes, online shopping

3) Multi-Page Booklets (Optional use for Direct Mail Marketing):

What it is: A full-color booklet of any size, small or large, and ranging from 4 to 64+ pages of information, coupons, and advertisements.
What it is used for: Multi-page booklets can be used to showcase multiple products or services. Don’t think you can fill up multiple pages of a booklet? Global can help brainstorm enough content, images, and other information, so you can create an efficient multi-page booklet. These can also be used as bound mailers for mass mail marketing campaigns – conveying more information than a generic postcard.
Industries best used for: Businesses requiring promo/demo kits, instruction manuals, fashion booklets, commercial industries (i.e., air conditioning and heating installation), gyms or athletic clubs (workout instructions)

4) Bookmarks:

What it is: If a business does not have the budget or content for a multi-page booklet, consider a bookmark. These cost-effective items allow for mass distribution and are sized to act as a gentle marketing reminder of your business
What it is used for: Bookmarks can display graphics, lists, and steps in a useful format to constantly remind customers of helpful hints related to a company’s service or good.
Industries best used for: Counseling centers, gyms and athletic clubs, dieticians, spiritual and inspirational motivators, and any industry that can require a list or set of steps (i.e., “3 Signs that you need to schedule a hair appointment,” “5 workout routines to do when you wake up,” etc.)

Global’s creative team can work with you to conceptualize ideas tailored to individual business needs. We also have the means to customize every print product. Unique sizes, special finishes, and efficient marketing techniques are our specialties.

GCS Provides Event Planning for Breast Cancer Charities of America

Pre-Grammy Affair
Location: Supper Club: Hollywood, CA
Date: February 2011
Guests: Eric Roberts (actor: The Dark Knight), Estella Warren (actress: Planet of the Apes), Vivica Fox (actress: Kill Bill: Vol. 1), Katie Cassidy (actress: Taken), Sean Kanan (actor: The Bold and the Beautiful), Monique Ganderton (actress: X-Men: The Last Stand), Katie Cleary (actress: Deal or No Deal)

Tarzana, CA, Los Angeles, CA—Breast Cancer Charities of America (BCCA) is a non-profit organization that brings the “integrated cancer care” message to the women of America—meaning unifying the mind, body, and spirit and bringing these aspects of the “whole person” to the cancer prevention, treatment, and recovery effort. Traditional care stops with surgery and chemotherapy, but integrated care adds to this with its focus on the important elements of nutrition, exercise, mind and body, social support, and a search for greater meaning.

Supper Club

Breast Cancer Charities of America hosts countless events every year, and Global Creative Studios has had the pleasure of working with BCCA on several of them to help spread their mission.

At BCCA’s event at Supper Club, Global Creative Studios was responsible for the red carpet event—transformed into a pink carpet event. Global’s team of graphic designers and in-house graphics department created a backdrop and the entire Global team provided backdrop setup and lighting for the photography.

Supper Club

In addition to planning the pinkcarpet event, Global also created a new medium for Breast Cancer Charities of America, entitled “Fashion Fights Breast Cancer,” and designed and created a website for the organization. The target of Fashion Fights Breast Cancer, along with the iGoPink brand, are women who strive to be fashion forward and concerned about their health, fitness, and beauty.

Global’s team helped the event run sveltely and allowed for the organization against breast cancer to showcase its mission.

GCS Helps a Benefit for Genetic Disorders through Blue Carpet Event

Location: Falcon: Sunset Boulevard, Hollywood, CA
Date: November 2010
Guests: Tia Carrere (actress: True Lies, model singer), Luke Tipple (marine biologist, TV host and production), Charlotte Ross (actress: NYPD Blue; Drive Angry 3D), Donna Oliver, Sam Trammell (actor: True Blood), Tamra Barney (Real Housewives of Orange County), Lynne Curtin (Real Housewives of Orange County), Michelle Forbes (actress: The Killing), Kristin Lea (actress: Hollyscoop), Natasha Alam (actress: The Women)

Tarzana, CA, Los Angeles, CA—Save our Surf is an advocate for clean oceans and freshwater. Mauli Ola Foundation is an organization that introduces surfing as a natural treatment to people with genetic disorders. In November 2010, these two organizations teamed up to put on a red carpet event to support and raise awareness for both causes.

Global Creative Studios, based in Los Angeles, provided the red carpet service for the “Save Our Surf” gala event—transformed into a blue carpet to be conducive for the water-esque theme. Global also prepared the sound set up for Tia Carrera’s singing performance and sound set up for Sam Trammell—actor from HBO’s True Blood—who played on his guitar.

The event successfully raised funds and spread the missions for clean water and surfing as a natural treatment for genetic disorders.

Sam Trammell

Michelle Forbes

Tamra Barney

Global Takes it a Step Further with Step and Repeat Banners

What is a Step and Repeat banner?

Everyone has seen a step and repeat large format banner, but not everyone knows them by name. Red carpet events, premiers, celebrity special occasions, fundraisers, and promotional launches generally require some form of step and repeat banner to set the backdrop for photographs and, therefore, provide a place for media coverage. Large format banners and prints help to define an event, creating a unique experience and an electric atmosphere.

What is a Step and Repeat banner used for?

Also known as media walls, these large format signs display the event’s main sponsorship. Usually, the largest sponsors get their logo printed on the step and repeat banners, which is an efficient way for brands to associate themselves with certain celebrities, actors, promoters, and others who attend the event and who are photographed in front of the media wall. Oftentimes, smaller, unknown companies have thrived off of the logo exposure and branding.

Rachel McCord, Annalynne McCord, Angel McCord at St. Bernard Project’s event at Tesla Motors Showroom in Santa Monica, Los Angeles; Global Creative Studios printed step and repeat

Creative Conventional and Non-traditional Step and Repeat Banners

Global doesn’t simply print step and repeat banners. We have deconstructed and reinvented them.

Yes, Global has the ability to print flawlessly-designed and meticulously-crafted large format banners, including step and repeats. Yes, Global assists with any fancy or custom production during the printing and installation processes, through design concepts to rigging the actual signage. Global always uses high-quality materials to ensure excellence.

If a traditional step and repeat banner is what you prefer, Global is happy to oblige and deliver a quality banner for any personal, public, or fundraising event. However, if you would like to explore more original options, Global’s custom shop is just the place for this project—the place that our company goes to supersede the “norm.” Rather than simply printing common banners on quality materials; Global takes it a step further, never repeating innovation. Taking the same concept of creating a backdrop and utilizing logos and brands, all while fashioning the essence of an event, Global Creative Studios designs and executes unique and memorable step and repeats. From faux fur media walls, gatorboard step and repeats, or die cut signs, Global has envisioned and executed it.

Genart and Moroccanoil event at Vibiana in Los Angeles; Global Creative Studios provided unique step and repeat foam cores and huge 8 foot by 10 foot artistic display of natural scenery

For each client and every occasion, Global customizes a plan with décor that helps to make our events unforgettable. We draw strong attention to brands and products without overwhelming or distracting from the individuals in the photographs.

Our team of marketers and graphic designers works closely together to provide personalized printing services for every client. For innovative concepts, free consultations, or products, including customized step and repeat banners, call Global Creative Studios today to see how we can reinvent your event’s strategies.

The Official After Party of Hollywood’s Drive Angry 3D Film Launches with Red Carpet Service by Global Creative Studios

Location: Supper Club Premiere: North Las Palmas Avenue, Hollywood, CA
Date: February 2011
Guests: William Fichtner (actor: Black Hawk Down; The Dark Knight), Charlotte Ross (actress: NYPD Blue; Drive Angry 3D), Jack McGee (actor: The Fighter), Christina Campbell (actress: Drive Angry 3D), Jon Mack (actress: Saw VI)

Tarzana, CA, Los Angeles, CA—Drive Angry 3D, a movie starring Nicolas Cage and Amber Heard, is about a vengeful father who escapes from hell and chases after the men who killed his daughter and kidnapped his granddaughter. Before the February 2011 movie premiere, there was an Official After Party red carpet event put on by Global Creative Studios to celebrate the launch of on of Hollywood’s new films.

Global Creative Studios prepared the pre-premiere red carpet event, created signs, completed printing for all clients’ promotional items, including gift cards, envelopes, presentation folders, and more.

Amber Heard and Nicolas Cage

For press and for more information about GCS, contact Pedram Doustkam, “Peter Doust,” by calling (818) 344-4884.
Global Creative Studios’ website is https://www.globalcreativestudios.com and address is 19634 Ventura Blvd. #115, Tarzana, CA 91356.

Event to Reverse Water Crisis Uses GCS’s Red Carpet Services to Help Execute their Mission

Location: Falcon: Sunset Boulevard, Hollywood, CA
Date: April 2011
Guests: Tia Carrere, Natasha Alam

Tarzana, CA, Los Angeles, CA—WaterGeeks empowers consumers with compelling new water consumption choices that embrace active lifestyles and ecological beliefs in order to help reverse the global water crisis.

Global Creative Studios assisted the event that paired WaterGeeks and Adiri by hosting a green carpet event that promoted the launch of one of the company’s newest lines of water bottles. Global also created banners for the inside, set up tables and a sound system, and made an advertisement DVD reel that was played on a projector during the entirety of the event.

Pedram Doustkam and Tia Carrere

Tia Carrere

Natasha Alam

For press and for more information about GCS, contact Pedram Doustkam, “Peter Doust,” by calling (818) 344-4884.
Global Creative Studios’ website is https://www.globalcreativestudios.com and address is 19634 Ventura Blvd. #115, Tarzana, CA 91356.

Grand Opening of High-Class Salon Experiences Success through Global Creative Studios’ Red Carpet Affair

Location: Raphael Haute Coiffure Salon: Roberston, West Hollywood, CA
Date: May 2010

Tarzana, CA, Los Angeles, CA—Raphael Cohen, owner of Raphael Haute Coiffure, opened his salon with a grand, gala event. Ashlan Gorse, correspondent at E! Entertainment Television, hosted the event, which attracted interested clients with champagne and hors d’oeuvres.

In order to host a successful red carpet event, Global Creative Studios’ services were used and an orange carpet was supplied as well as the intricately designed backdrop, setup, and lighting. Global also created a website, postcards, mailers, and utilized other types of business marketing strategies for Raphael Cohen.

For press and for more information about GCS, contact Pedram Doustkam, “Peter Doust,” by calling (818) 344-4884.
Global Creative Studios’ website is https://www.globalcreativestudios.com and address is 19634 Ventura Blvd. #115, Tarzana, CA 91356.

Aveda Institute’s Graduating Class Shines from Global Creative Studios’ Green Carpet Event

Location: Aveda Institute: Westwood, Los Angeles, CA
Date: April 2010
Guests: Aveda Institute graduates

Aveda Institute’s Graduating Class Shines from Global Creative Studios’ Green Carpet Event

Tarzana, CA, Los Angeles, CA—Aveda Institute in Los Angeles offers an Aveda Education that provides the theory, practical hands-on experience, and professional business building strategies needed to succeed.

After dedicating a seemingly endless amount of time with their education, Aveda Institute’s students were ready to transform into graduates. Global Creative Studios provided full production for the runway—a green carpet event—to showcase the graduates’ hard work, worthy of attention. Global also provided the sound system and all the lighting for the event.

Aveda Institute

Inside of Aveda Institute

Work done by graduating students

Aveda Institute Fashion Show

For press and for more information about GCS, contact Pedram Doustkam, “Peter Doust,” by calling (818) 344-4884.
Global Creative Studios’ website is https://www.globalcreativestudios.com and address is 19634 Ventura Blvd. #115, Tarzana, CA 91356.